How To Dominate Local SEO?
It doesn’t matter whether you are selling services or products, have a store chain or a single shop, integrating local SEO strategy will be helpful to numerous businesses when trying to attract prospects and then convert them into sales.
Google is changing constantly and unlike other mediums, the local results have suffered major changes for the past few years. Because of this, it has become difficult to put your business on the first page of Google or on any other search engines. These days, search engines like Google are more focus on delivering the highest quality to people. Therefore, your business will only get to the first page if it meets the latest SEO standards. Today, we will be talking about the different ways that can bring your local SEO strategy to a different height and dominate first page results from search engines.
Tip number 1. Highlight what makes you unique in your local area – your existing clients probably like you because of top-shelf service you’re offering to them if you’re running a local business. In reality, customers prefer the local businesses than nationwide known brands. Customers feel that they are valued and cared for through fair treatment. The truth is, this value can be mixed with your SEO strategy.
You have to ensure that your business is getting out a bit of its comfort zone to do this. As a quick example, if you have a car repair shop, then try to make the content of your page include description terms unique to it. In addition, don’t forget to include local info as well from landing pages, meta descriptions, other sites and so on.
Tip number 2. Aim for 100 percent online customer satisfaction – let us face the fact that customer is king and their satisfaction to your website is what will help your business to succeed. You can improve your local SEO strategy through the reviews given by your satisfied customers online. You may not know it but, reviews given by customers have long trail keywords that are being indexed by search engine robots which allow your site to be viewed when someone uses that particular keyword in their search.
Tip number 3. Leverage social media – Instagram, Twitter and Facebook are the 3 social media giants that many people go to nowadays. For quite a long time, social media has dominated the digital space. If you will notice it, we’re communicating, reading news and sharing information using our accounts in social media. Quite frankly, millions of people have been accessing their social media so trying to tap in this platform with your local SEO can bring positive results for sure.